What is a BID?

A Business Improvement District (BID) is a defined geographical area within a town or city where businesses come together to invest in a managed fund which is used to commission projects that will lead to improvements in their local trading environment. There are over 320 BIDS in the UK.

BIDs are generally not-for-profit; they do not replace or subsidise existing public bodies and services, but enhance them. Baseline service level agreements are set and a BID provides specific improvements over and above these services.

Warrington BID covers the town centre and Stadium Quarter it is bounded by Mersey St, Wilson Pattern St Parker St and the Halliwell Jones Stadium.. It represents over 250 businesses spread across 300 commercial properties. We are a partnership between the businesses in the town centre. We work strategically with key organisations including Warrington and Co, Cheshire Police and Warrington Borough Council. 

Our BID members are diverse and include those from the private, public and voluntary sectors.

Since being established in 2018, it has worked to a business agenda and delivered programme of works to help make the town centre a more attractive and safer place to visit. It organises and promotes events and markets the town centre as a shopping and leisure destination

We exist to help businesses in the town centre to sustainably grow and progress. We organise our activity around five strategic aims:

  1. Destination Warrington
  2. Safer and more secure
  3. Cleaner and greener
  4. A supported location for business
  5. An added value investment for Warrington town centre
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